'Branding'

Gen Z in Indonesia

Markets

Gen Z in Indonesia

With 74.9 million young, tech-savvy, and entrepreneurial Indonesians reshaping culture, business, and faith, Gen Z are a force no brand can afford ...
Youth : Generation Z : Indonesia
Stat: Supermarkets are bringing luxury dining into the home

News

Stat: Supermarkets are bringing luxury dining into the home

As rising costs force high-end restaurants to close, including Le Gavroche and Pollen Street Social in London, British consumers are turning to sup...
Retail : Food & Drink : Finance
SXSW 2025: MIT’s vision for the next era of innovation

News

SXSW 2025: MIT’s vision for the next era of innovation

SXSW has evolved from a music and film festival into a global stage for technology and media innovation. With that transformation, it’s only fittin...
Design : Technology : Climate Change
Reframing Ageing

Viewpoints

Reframing Ageing

Jacynth Bassett, founder and CEO of global consultancy, community and campaign Ageism Is Never In Style, sits down with The Future Laboratory co-fo...
Ageing : Marketing : Branding
Podcast: Jacynth Bassett on Reframing Ageing

Podcasts

Podcast: Jacynth Bassett on Reframing Ageing

In the latest episode of Back to the F**kture! Jacynth Bassett, founder and CEO of global consultancy, community and campaign Ageism Is Never In St...
Podcast : Back To The F**kture : Ageing
Foresight Friday: Alice Crossley, senior foresight analyst

News

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we wrap up the topics, issues, ideas and viral moments everyone’s been discussing. This week, senior foresight analyst Alice Crossley...
Fashion : Technology : Sustainability
ITB Berlin 2025: Digital wallets and India’s rapid outbound tourism growth

News

ITB Berlin 2025: Digital wallets and India’s rapid outbound tourism growth

Digital identities and India’s rapid outbound tourism growth are hot topics for ITB Berlin 2025.
Travel & Hospitality : Global Events : Digital Identity
Saint Laurent opens Sushi Park inside Parisian flagship store

News

Saint Laurent opens Sushi Park inside Parisian flagship store

Saint Laurent is expanding its footprint in the world of luxury hospitality with the opening of Sushi Park Paris, an intimate omakase dining experi...
Luxury
Sustainability is Dead

Big Ideas

Sustainability is Dead

Sustainability as we know it is dead. Long live sustainability. A new approach is needed that reflects today’s world of increasingly blended physic...
Sustainability : Climate Crisis : Environment
Stat: US consumers halt spending as political boycotts reshape retail

News

Stat: US consumers halt spending as political boycotts reshape retail

A February 2025 Harris Poll reveals that four in 10 Americans are altering their spending habits based on moral and political beliefs, with 24% aba...
Retail : New Codes Of Value : US Market
The Sexuwellness Men’s Market

Markets

The Sexuwellness Men’s Market

Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.
Health & Wellness : Men's Sexual Wellness : AI
Walmart levels up immersive commerce with gaming mini-series

News

Walmart levels up immersive commerce with gaming mini-series

Walmart is expanding its footprint in immersive commerce with the launch of Walmart Unlimited, a gamified mini-series developed in collaboration wi...
Retail : Gaming : Spatial
Nordstrom elevates luxury styling experience with star stylist Catherine Bloom

News

Nordstrom elevates luxury styling experience with star stylist Catherine Bloom

Luxury department store retailer Nordstrom has appointed Catherine Bloom as its first director of luxury styling.
Fashion : Retail : Luxury
Decoding Masculinity

Micro Trends

Decoding Masculinity

In response to an ever-creeping ‘manosphere’, future-facing brands are seeking to decode modern masculinity and bro-ism, providing new routes forwa...
Health & Wellness : Youth : Pop-culture & Media
Human Waste Bag turns dog walkers into plastic pollution warriors

News

Human Waste Bag turns dog walkers into plastic pollution warriors

Creative director Neil Walshe has unveiled Human Waste Bag, an open-source design encouraging dog owners to clean up plastic pollution alongside th...
Sustainability : Advertising & Branding : Design
Loewe opens Shanghai flagship store with shimmering golden facade

News

Loewe opens Shanghai flagship store with shimmering golden facade

Luxury fashion house Loewe has opened Casa Loewe Shanghai, its largest flagship store in Asia.
Retail : Fashion : Luxury
Foresight Friday: Fiona Harkin, director of foresight

News

Foresight Friday: Fiona Harkin, director of foresight

Every Friday, the Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and viral moments we’re all talking about. Here...
Foresight Friday : United States Of America : Society
Gen Z’s New Value System

Viewpoints

Gen Z’s New Value System

Between self-optimisation, mischief and activism, Gen Z are rewriting the rules of value. Bulletproof’s chief growth officer Andi Davids tells LS:N...
Gen Z : Finance : Value
Lidl becomes first UK supermarket to sell on TikTok shop

News

Lidl becomes first UK supermarket to sell on TikTok shop

Lidl has made history as the first UK supermarket to sell products via TikTok Shop, launching a limited-edition high-protein bundle for just £5. 
Food & Drink : Retail : Pop-culture & Media
The Future Laboratory and Together Group release Longevity & Wellbeing Strategies report

News

The Future Laboratory and Together Group release Longevity & Wellbeing Strategies report

The Future Laboratory and Together Group have joined forces to release the New Codes of Luxury: Longevity & Wellbeing Strategies report, which ...
The Future Laboratory : Together Group
Agency for Nature returns with five bold campaigns to reconnect youth with nature

News

Agency for Nature returns with five bold campaigns to reconnect youth with nature

After a first season in 2024, the Agency for Nature, a pop-up creative agency by Purpose Disruptors, has launched five new campaigns in its second ...
Sustainability : Advertising & Branding : Youth
Stat: Ikea is on a mission to improve global sleep quality

News

Stat: Ikea is on a mission to improve global sleep quality

A new Ikea report has uncovered a worldwide sleep crisis, with people missing out on an average of one hour and 20 minutes of rest each night.
Sleep : Health & Wellness : Society
New Codes of Luxury: Longevity & Wellbeing Strategies On-demand Webinar

Webinars

New Codes of Luxury: Longevity & Wellbeing Strategies On-demand Webinar

The Future Laboratory and Together Group have joined forces to release the New Codes of Luxury: Longevity & Wellbeing Strategies report. Watch ...
The Future Laboratory
Tesco Clubcard marks 30 years with nostalgic campaign

News

Tesco Clubcard marks 30 years with nostalgic campaign

Tesco is celebrating three decades of its Clubcard loyalty scheme with a campaign that blends nostalgia with a reminder of its ongoing value.
Retail : Advertising And Branding : Food And Drink
Stat: LGBTQ+ identification in the US reaches record high, driven by Gen Z

News

Stat: LGBTQ+ identification in the US reaches record high, driven by Gen Z

LGBTQ+ identification in the US has reached an all-time high of 9.3%, up from 7.6% in 2023, according to a report released by Gallup.
Culture : Society : LGBT
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