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Big Ideas
Sustainability is Dead
Sustainability as we know it is dead. Long live sustainability. A new approach is needed that reflects today’s world of increasingly blended physic...
Sustainability
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Climate Crisis
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Environment
News
Human Waste Bag turns dog walkers into plastic pollution warriors
Creative director Neil Walshe has unveiled Human Waste Bag, an open-source design encouraging dog owners to clean up plastic pollution alongside th...
Sustainability
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Design
News
Agency for Nature returns with five bold campaigns to reconnect youth with nature
After a first season in 2024, the Agency for Nature, a pop-up creative agency by Purpose Disruptors, has launched five new campaigns in its second ...
Sustainability
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Advertising & Branding
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Youth
News
Lululemon taps 78-year-old fitness influencer Joan MacDonald for new campaign
Lululemon is challenging ageist fitness stereotypes with its latest campaign, featuring 78-year-old fitness influencer Joan MacDonald.
Sports & Leisure
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Youth
News
The Lighthouse launches Venice campus to provide content creators with a creative workspace
Creator and social agency the Whalar group has launched The Lighthouse, a campus in Venice, California that will serve as a hub for 150 curated cre...
Pop-culture & Media
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Youth
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Advertising & Branding
News
Samsung’s Galaxy AI becomes the ultimate everyday companion
BBH Singapore has launched a global campaign for the Samsung Galaxy S25 Series, positioning Galaxy AI as an essential part of daily life.
Technology
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Society
News
The Ordinary’s new platform shatters skincare myths
The Ordinary is dispelling skincare myths with its new platform, TheTruthShouldBeOrdinary.com.
Advertising & Branding
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Beauty
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Health & Wellness
News
Stat: Super Bowl smashes viewership records
Fox’s broadcast of the 2025 Super Bowl LIX drew a record-breaking 126m viewers across platforms, cementing its place as the most-watched Super Bowl...
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Pop-culture & Media
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Harrison Ford brings Hollywood charm to Glenmorangie whisky
Scotch whisky distillery Glenmorangie has unveiled actor Harrison Ford as its new global ambassador.
Advertising & Branding
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Food & Drink
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Pop-culture & Media
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Hims & Hers takes on obesity crisis in provocative Super Bowl ad
Telehealth brand Hims & Hers made a bold debut at the Super Bowl with a provocative 60-second ad addressing the US obesity epidemic.
Health & Wellness
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Society
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Advertising & Branding
News
Anti creates a visual identity that evolves with community input
Norwegian creative agency Anti has unveiled a dynamic identity for Kulturhavna, a community-driven urban development project in Ålesund, Norway.
Design
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Advertising & Branding
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Future Spaces
News
Oxfam's London pub charges based on your net worth
Oxfam is opening a pop-up pub, The Fair Pour, in London’s Holborn on 21 January 2025, where the price of a drink reflects your net worth.
Food & Drink
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Finance
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Sober Culture
News
Stat: WNBA tops Morning Consult’s fastest-growing US brands list of 2024
The Women’s National Basketball Association (WNBA) has claimed the top spot as the fastest-growing brand in the US in Morning Consult’s Fastest Gro...
Sports & Leisure
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Society
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Advertising & Branding
News
NRF 2025 Retail’s Big Show daily recap: The business of authenticity
Day two of NRF 2025 Retail’s Big Show began with a keynote entitled The Business of Authenticity from Tracee Ellis Ross, actor and founder of ...
Retail
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Advertising & Branding
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Beauty
News
NRF 2025 Retail’s Big Show daily recap: Burberry 2.0 and phygital futures
On Sunday 12 January, NRF 2025 Retail’s Big Show opened at New York’s Jacob K Javits Convention Center, drawing more than 40,000 attendees.
Retail
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Advertising & Branding
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Luxury
News
The Big Idea: Designing Superbrands at SXSW 2024
Thanks to advances in artificial intelligence and innovative tools such as ChatGPT, Midjourney and Sora, creativity has never been so omnipresent a...
Pop-culture & Media
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Design
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Advertising & Branding
Macro Trends
Future Forecast 2025: Design
From biofabrication to cultural heritage, the design industry is combining tradition with cutting-edge technology to shape a future that is both ec...
Design
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Advertising & Branding
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Sustainability
News
The Trend: Rebranding Nature
To lure Gen Z outdoors and engage them in conservation and climate activism, nature is getting a rebranding. Inspired by gorpcore, organisations an...
Design
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Advertising & Branding
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Sustainability
News
The Big Idea: Paradigms 2024: Future of Branding
At the 2024 Paradigms summit in Rome, designers from around the world gathered to explore the future of branding.
Design
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Advertising & Branding
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Society
News
The Campaign: Saatchi & Saatchi launches Voting is Hot AF campaign to inspire young voters
Saatchi & Saatchi’s creative initiative, the Voting is Hot AF campaign, was aimed at motivating young people to participate in the general ele...
Design
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Advertising & Branding
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Youth
News
Label Emmaüs destigmatises second-hand gifting with Christmas Backstories campaign
As the holiday season approaches, Label Emmaüs, the community centric e-commerce platform of the French Emmaüs movement, has launched Christmas Bac...
Retail
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Advertising & Branding
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Sustainability
News
World Labs' AI system brings photos to life with interactive 3D worlds
World Labs, a start-up founded by AI pioneer Fei-Fei Li, has introduced an AI system capable of transforming single images into interactive 3D vide...
Pop-culture & Media
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Technology
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Advertising & Branding
News
Stanley 1913 and Lionel Messi unite for a drinkware collaboration
Lifestyle drinkware brand Stanley 1913 has teamed up with football legend Lionel Messi for an exclusive, multi-year partnership that blends perform...
Sports & Leisure
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Society
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Food & Drink
News
Pantone names Mocha Mousse as 2025 Colour of the Year
Pantone has unveiled Mocha Mousse (17-1230) as its Colour of the Year for 2025, a rich, chocolatey brown that embodies warmth, comfort and the grow...
Design
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Advertising & Branding
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Society
Big Ideas
Web Summit 2024: 7 trends to watch
From the future of influencer marketing to Edge AI and the influence of Swifties, LS:N Global distils the key ideas from Web Summit 2024.
Pop-culture & Media
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Technology
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