VR | LS:N Global

Macro Trends

Future Forecast 2025: Pop Culture & Media

From immersive experiences to creator-driven content and innovative storytelling, pop culture and media innovators are reshaping how audiences enga...

News

Meta expands VR education with global university partnerships

Meta is advancing its mission to integrate virtual reality (VR) in education, partnering with 13 universities across the US and the UK to beta-test...

Youth : Technology : Design

Big Ideas

X-tended Retail

Virtual stores and Web3 brand experiences have matured since the post-pandemic metaverse boom. Now, they offer more integrated e-commerce opportuni...

Retail : Pop-culture & Media : Technology

News

Balenciaga brings runway fashion to the Apple Vision Pro

Balenciaga is the first luxury fashion house to feature runway shows on the Apple Vision Pro mixed-reality headset.

Fashion : Technology : VR

Big Ideas

Brand Innovation Debrief: Walmart

With eyes on Gen Z consumers, a revived beauty aisle and an e-commerce strategy competing with Amazon, the 60-year-old discount department store gr...

Walmart : Retail Strategy : Gen Z

News

Vacheron Constantin, Sybarite and Xydrobe bring VR to Harrods

In celebration of the store’s 175th anniversary, Harrods has partnered with luxury watchmaker Vacheron Constantin for a pioneering multisensory VR ...

Technology : VR : Luxury

News

VR horror series The Faceless Lady makes debut on Meta Horizon Worlds

Unveiled in April 2024, The Faceless Lady is a ground-breaking stereoscopic 3D VR horror series set to send shivers down viewers’ spines.

VR : Technology : Entertainment

Viewpoints

Creating a Metaverse Wine Community

Crurated is re-inventing the way collectors buy, store and enjoy wine – offering lessons in neo-collectorship for other sectors. Founder and CEO Al...

Wine : Crurated : NFT

News

Stat: Understanding Gen Alpha’s online habits

As the oldest Gen Alpha are turning 10 years old, their online habits are moulding the future.

Youth : Technology : VR

News

Headspace XR lands on Meta Quest

Headspace XR, the immersive mental wellness platform, expands its reach to Meta Quest 2, 3 and Pro devices, offering fully immersive VR and mixed-r...

Technology : Wellness : VR

News

L’Occitane celebrates Ramadan with a virtual pop-up store

French beauty brand L’Occitane En Provence has unveiled a virtual store in celebration of Ramadan. Created in partnership with Emperia, the interac...

Retail : Technology : VR

News

TikTok debuts redesigned app for Apple's Vision Pro headset

TikTok has officially launched a specially designed app for Apple's Vision Pro headset, providing users with an immersive short-form video experience.

Technology : Pop-culture & Media : Society

Markets

Authentic Avatars

Meet the innovators adopting an intersectional approach to make digital avatars more authentic.

Gaming : Pop-culture & Media : Technology

Viewpoints

Why Gaming is Your Next Brand Touchpoint

Matt Hay, founder of customer collaboration platform Bulbshare, explores how gaming has become the most prized category in the media landscape than...

Gaming : Technology : Consoles

News

Nissan unveils futuristic Hyper Force EV concept

Nissan has unveiled the Hyper Force EV concept during the Japan Mobility Show 2023.

Mobility : Technology : Gaming

News

BMW introduces VR platform to experience new electric scooter

BMW Motorrad is embracing the future of mobility with its electric eParkourer scooter, the BMW CE 02, aimed at young urban riders.

Mobility : BMW : Mobility

News

Sol introduces immersive reading headset

Tech company Sol is introducing Sol Reader, a wearable headset similar to Apple’s Vision Pro and Meta’s Quest Pro, but solely designed to immerse u...

Technology : Media & Entertainment : Design

Markets

Virtual Accessibility Market

Virtual reality’s rise from a gaming tool to an engaging accessibility gateway is expanding the frontiers of inclusivity and opening up a playgroun...

Technology : Virtual Reality Market : VR

Viewpoints

Immersing Operating Rooms in VR

How will virtual reality achieve mainstream adoption? Dr James Clarkson, chief medical officer at Wide Awake VR, believes integrating it into the h...

Media : Virtual Reality : Healthcare

Viewpoints

Gender Euphoria in VR

Award-winning director and self-taught game developer Cameron Kostopoulos believes virtual reality can and will be a place for empathy and safety, ...

Health & Wellness : Society : Media & Entertainment

News

Magnum anti-metaverse campaign promotes pleasures of real life

Food & Drink : Technology : Media & Entertainment

Viewpoints

The Case for AI as Augmented Intelligence

Inspired by the excitement seen at SXSW 2023, Brazilian agency Box1824’s CEO Paula Englert and vice-president Laura Kroeff argue that artificial in...

AI : Artificial Intelligence : SXSW

News

Wist lets you relive your smartphone-shot memories in VR

US – A new app, Wist, promises to turn the videos shot on a smartphone into dystopian memories that anyone with a headset can jump into and relive ...

Media & Entertainment : Technology : Society

News

Bigscreen launches the world’s smallest VR headset

VR experience business Bigscreen is expanding its offer with Beyond, a new virtual reality headset that it says is the smallest and lightest on the...

Media And Entertainment : Technology : VR