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Tribe
Communities
The Uncoupled
Meet the new community of citizens who are choosing to embrace singledom, polyamory and platonic love over traditional romantic relationships.
Tribe
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Travel
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Leisure
News
Meet our Mexican Luxurians
Global – This tribe of luxury consumers support local designers, connect with the region’s culture and approach luxury with Mexico in mind.
Luxury
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Fashion
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Retail
News
Who are the Beauty Backlashers?
Global – This tribe of beauty enthusiasts is actively searching for brands, products and processes that enable them to express their love of cosmet...
Beauty
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Wellness
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Narratives
News
Food for fun
Global – Be is a new range of organic wellness supplements aimed at members of Generation D.
Wellness
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Branding
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Gen Viz
News
Preview: Anti-luxurians
Global – In our Anti-luxurians tribe, we identify a multifaceted future luxury consumer who embraces purist athletics gear, technology-driven fash...
Anti-luxurians
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Global Fashion & Style
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Preview: The IM Crowd
Global – With the rise of emojis, mobile IM is making a comeback as the primary form of communication among members of Generations I and D.
Teenagers
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Instant Messaging
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Whatsapp
News
Tribe travel
Amsterdam – Zoku, a new apartment hotel concept, offers a place to combine work and play for the world’s discerning Bleisurites.
Zoku
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Amsterdam
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Bleisure
Big Ideas
PepsiCo dips into the US hummus market
PepsiCo dips into the US hummus market
Fast Food
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Food Marketing
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Dipping Food
News
Cult fashion: Pugh brings feminist tribe to Paris
Paris – Fashion designer Gareth Pugh drew inspiration from an all-female tribe of warriors for his latest collection. The Asgarda tribe, from the C...
Gareth Pugh
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Feminism
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Tribe
Big Ideas
In Japan, male consumers get girly
In Japan, male consumers get girly
Streetwear
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Herbivore
News
Tribal culture: Mobile app takes social networking to the streets
Tribal culture: Mobile app takes social networking to the streets
Location App
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Messaging
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