Social Media Platform

News

Stat: Teens face weekly exposure to conspiracy theories

A new study by the News Literacy Project reveals that teens encounter conspiracy theories on their social media feeds at least once a week, yet mos...

Markets

Anti-tourism Market

Fuelled by record-breaking levels of hotspot travel, citizens and governments are ready to go head to head with overtourism and protect their citie...

Travel & Hospitality : Society : Pop-culture & Media

News

Stat: YouTube tops Beano Brain’s 2024 coolest brands for UK kids list

YouTube has emerged as the top brand among children aged 7–14, surpassing popular names like Netflix, McDonald’s and Nike, according to Beano Brain...

Gen Alpha : Beano Brain : YouTube

Micro Trends

Safe Hate Spaces

Showing off their most embarrassing petty grievances, a new wave of content creators are building safe havens to normalise and connect over the act...

Content Creator : Youth Culture : Dark Humour

Big Ideas

Brand Innovation Debrief:  Alo Yoga

Alo Yoga has grown from its Los Angeles home into a globally renowned and coveted brand, using aspirational luxury, the rise of sporty lifestyles a...

Fashion : Sports & Leisure : Retail

News

The Trend: Danse Macabre

Taking dark humour to the next level, Gen Z are using death as a day-to-day source of cringe comedy – but also relatability.

Pop Culture : Media : Gen Zalpha

Big Ideas

Web Summit Lisbon 2023: Music Futures

Web Summit Lisbon 2023 tuned into the future of music, delving into the destiny of musicians, their art and their evolving connection with fans.

Music : Senses And Music : Live Music

Big Ideas

Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...

Technology : Influencer Marketing : Gaming

News

Stat: Business leaders plan to spend more on social media

A 2023 report by Sprout Social and Harris Poll has found that despite the turbulent economy and widespread budget cuts, 80% of business leaders are...

Media & Entertainment : Finance : Advertising & Branding

News

Stat: Belief in online conspiracies greater among US teens than adults

A study published in August 2023 has shown that teenagers are significantly more likely to believe online conspiracy theories than older generation...

Youth : Media & Entertainment : Society

Micro Trends

Audio to Watch

Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...

Music : TikTok : Social Media Platform

Big Ideas

Web Summit 2021: The Future of Tech is Post-Purpose

We’ve just lived through our most online period in history. Here’s what Web Summit predicts will come next, from brand obsession to metaverse scept...

Technology : Media : Digital

News

Pinterest rebrands away from tech clichés

The social media platform has been rebranded to focus on anti-authenticity amid a monotonous technology landscape.

Tech : Anti-authenticity Marketing : Social Media Platform

News

TikTok could soon be a Gen Z job site

The social media platform is testing a tool to connect recruiters and TikTokers.

Society : Out-of-work Networks : Social Media Platform

News

Snap art

Global – A group of creatives have taken to Snapchat to launch a photography exhibition on the messaging application.

Digital Collecting : Photography : Max Marshall

Big Ideas

Brands attract little notice on Pinterest

A new study found that only 27% of active US Pinterest users follow any brands on the platform.

Pinterest : E-commerce : Social Media Platform

Viewpoints

Brian David Johnson : From small screen to smart screen

Intel futurist Brian David Johnson talks about small screen to smart screen.

Futuretainment : Brian David Johnson : Turbulent Teens