Reading | LS:N Global

Macro Trends

Future Forecast 2025: Pop Culture & Media

From immersive experiences to creator-driven content and innovative storytelling, pop culture and media innovators are reshaping how audiences enga...

News

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...

Foresight : Australia : France

Markets

Gen Z Dating Futures

As consumers experience dating app fatigue, in-person social spaces, sports, and college communities are emerging as popular alternatives, making w...

Youth : Dating : Identity

Micro Trends

Erotic-tainment

A backdrop of sex-averse culture is only making audiences thirstier, leading to an explosion of entertainment that brings smut to the masses.

Sex : Entertainment : Erotica

News

AI-native book publisher Rebind transforms reading experience

Rebind, an innovative publishing platform, is bringing a modern twist to classic literature by integrating AI-powered context and conversations.

Technology : Pop-culture & Media : AI

Micro Trends

Reading Raves

Communal reading events are attracting young consumers for their unique blend of socialising and serenity.

Reading : Books : Gen Z Loneliness

News

The Author Clock brings literature to daily moments

The Author Clock uses quotes from novels to announce the time, transforming the timepiece into a discovery tool for contemporary and classic litera...

Design : Technology : Media & Entertainment

News

Podcast rebranded as Realm to capture audio escapism

Audio entertainment company Serial Box has rebranded as Realm to capture a sense of magical escapism for its listeners.

Branding : Health : Wellness

Markets

Reading Market

Innovators are harnessing pandemic behaviours to re-imagine books for a new generation of escapist, eco-conscious and phygital readers.

Media : Entertainment : Youth

News

Penguin strips back reading with eco Naked books

To mark its 85th anniversary, Penguin is launching Naked Books as a way of continuing to offer a tactile reading experience in a more eco-conscious...

Media : Technology : Focus Filter

News

Stat: UK adults read books to escape the pandemic

Consumers are changing their reading habits during lockdown, according to new research by Nielsen.

Society : Covid-19 : Coronavirus

News

This phygital book helps children become bilingual

Habbi Habbi uses engaging UX to teach toddlers how to speak Mandarin and Spanish.

Youth : Leisure : Reading

News

Stat: Young readers are turning pages on Instagram

As books are updated for the digital age, Instagram continues to evolve into a reading platform.

Leisure : Reading : Technology

Micro Trends

Literary Hospitality

Increasing the provision of the printed page is fast usurping the large in-room flat screen as smart hoteliers’ core entertainment offer.

Hospitality : Travel : Luxury

News

Google Home makes children’s stories interactive

Disney and Google are bringing children's stories to life with a range of physical books that can be enhanced with the use of a Google Home device.

Youth : Technology : Reading

News

Boook.Land takes a collective approach to novel writing

The digital platform allows writers and illustrators across the world to completely control the story.

Digital : Media : Reading

News

Thought-starter: Are young people still reading books?

Despite the time they spend online young people still want traditional book formats. Foresight writer Rhiannon McGregor navigates the brands and in...

Youth : Reading : YouTube

Micro Trends

Young Bibliophiles

Despite the time they spend online young people still want traditional book formats. Brands and influencers are therefore using digital channels to...

Youth : Reading : YouTube

News

Serial Box delivers fiction as push notifications

New York – Publishing platform Serial Box is re-imagining the traditional novel format with a new campaign that sends stories of 150-characters or ...

Media : Books : Reading

News

Book chain

Australia – Editions at Play’s latest publication is a blockchain-based book that challenges conventional notions of ownership.

Blockchain : Book : Post-ownership

Viewpoints

Nadine Chahine: Monotype

Why the glance is the currency of the age.

The Focus Filter : Monotype : Typography

Big Ideas

Digital dailies

Global – Radish provides original curated literary content that is aimed at digitally connected consumers.

Radish : Books : Futuretainment

Big Ideas

Internet explorers

US – The Internet of Mysterious Things is a new children’s book that helps readers to unravel the science behind connected technology using an in...

The Internet Of Mysterious Things : IoT : Parenting Market

News

Snowy stories

Global – A new voice-activated digital book app aims to instil confidence in young children learning to read.

The Snow Fox : SiriKit : Parenting

News

Looky look

Singapore – Leading hospitality group Lo & Behold is giving back to the local community with a public reading room and tea salon.

Singapore : Reading Room : New Urban Guilds