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experience economy
Viewpoints
Belmond: Luxury Travel’s Responsible Future
Belmond is setting high standards for responsible luxury hospitality. Celia Geyer, the group’s senior vice-president of design and project developm...
Luxury
:
Travel & Hospitality
:
Society
Viewpoints
Brand-led Immersive Travel
What’s next for rarefied, luxury travel? We speak to brand consultant Joel Bartfeld about his new travel platform, Joel Found, and the potential of...
Travel
:
Hospitality
:
Luxury
Macro Trends
Experience 2020
Customer experiences are becoming meaningless. But as we head towards the next decade, brands must ensure that they only invest in experiences th...
Experience
:
Experience 2020
:
Tech
Markets
The Future of Service: Part 1
Service is no longer simply delivered with a smile. Here we look at the driving forces that are changing consumer expectations of customer service.
Future Of Service
:
Customer Service
:
Retail Futures Report 2017
Viewpoints
Thierry Campet: UBS Wealth Management
The global head of marketing communications introduces the brand’s Unlimited project.
UBS
:
Unlimited
:
Wealth Managment
Design Directions
The Fifth Sense
The Fifth Sense is a multidimensional brand experience that spans digital and physical locations.
Chanel
:
Dislocated World
:
Feminism
Big Ideas
Millennials take a different approach in their pursuit of happiness
A study by marketing insights agency ZenithOptimedia has revealed that Millennials look for happiness in different places from Baby Boomers and G...
Millennials
:
Happiness
:
The Sharded Self
Micro Trends
New York Safari 2014
New York remains the nerve centre of American creativity across the media, fashion and finance industries, even as a new crop of technology and e...
New York
:
Millennials
:
Experience Economy
News
Simple pleasures: Dutch designers want us to reconnect with nature
Simple pleasures: Dutch designers want us to reconnect with nature
Ventura Lambrate
:
Milan
:
Weltevree
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