Emerging Youth

Gen Z in Singapore

Behaviours

Gen Z in Singapore

Singaporean Gen Z are facing burnout, driven by economic pressures and climate change anxiety, but beware of their national pride and willingness t...
Singapore : Emerging Youth : Gen Z
The city of Tokyo to launch a dating app to combat loneliness

News

The city of Tokyo to launch a dating app to combat loneliness

Tokyo City Hall is addressing Japan’s growing loneliness epidemic and falling marriage rates with the Futari Story initiative.
Youth : Health & Wellness : Society
Emerging Youth: Vietnam

Behaviours

Emerging Youth: Vietnam

With more young people living in Vietnam than ever before, this generation are using the country as a canvas on which to project creativity and sel...
Vietnam : Youth : Emerging Youth
Emerging Youth: US Hispanic

Markets

Emerging Youth: US Hispanic

As one of America’s largest multicultural consumer groups, Hispanic youth are redefining their representation through activism, music and beauty.
Youth : Beauty : Music
Stat: India leads global nations for LGBT+ adults

News

Stat: India leads global nations for LGBT+ adults

A new global survey by Ipsos reveals that an increasing number of young people identify as non-heterosexual and non-cisgender.
Stat : Statistic : Society
A video game delivered on prescription

News

A video game delivered on prescription

A new iOS game called EndeavourRX is the first of its kind to be authorised by the US Food and Drug Administration (FDA) as a medical prescription.
Gaming : Youth : Emerging Youth
Gen Z Perspectives: India

Viewpoints

Gen Z Perspectives: India

In collaboration with 31st State, our new series unearths global insights on the biggest mindset shifts among Generation Z.
Youth : Mental Health : Health
The emerging youth zines causing media anarchy

Big Ideas

The emerging youth zines causing media anarchy

Zines are becoming the platform of choice for youth in Malaysia, South Africa, China and Brazil to express alternative views away from regulated me...
Youth : Media : Generation Z
A mental health zine and eco-conscious trainers

News

A mental health zine and eco-conscious trainers

Swirl rethinks mental health communication, adidas combines sustainability efforts with data-driven design, Instagram interrupts zombie scrolling.
Mental Health : Fashion : Technology
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