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covid-19
News
Stat: Declining test scores among school students could hit the economy for 40 years
According to data from the Organization for Economic Cooperation and Development (OECD), between 2018 and 2022 there was an unprecedented drop in p...
Youth
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Education
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Society
News
The Trend: Quiet Mode
In our microtrend report Quiet Mode, we discuss consumers looking to turn down the volume on post-Covid expectations from family, friends, work, so...
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Technology
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Society
News
Saint Elmo’s gamifies long Covid symptoms
Creative agency Saint Elmo’s and the Long Covid Europe patient network have teamed up to launch an awareness campaign about the long-term effects o...
Health & Wellness
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Technology
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Media & Entertainment
News
World Retail Congress daily recap: Economic recovery and hyper-personalisation
The World Retail Congress 2023, held at Hotel Arts Barcelona, opened by reflecting on the major global events that have rocked the retail industry ...
Retail
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Sustainability
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Luxury
News
Dyson launches headphones with in-built pollution-filtering technology
After six years in development, Dyson is launching Dyson Zone, the first headphones that double as wearable air pollution filters.
Design
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Health & Wellness
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Technology
News
The Longest Ad illustrates daily struggles of long Covid
Created by The Leith Agency for UK charity Covid Aid, this outdoor advertising campaign exhibits the daily realities of long Covid sufferers by mea...
Health & Wellness
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Advertising & Branding
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Covid-19
News
A quarter of UK teens now have mental health problems
Data from NHS Digital, the UK’s health service, has revealed a significant rise in the number of young people reporting mental health disorders. Ac...
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Statistic
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Stat: Increasing costs hit international travel
Money is eclipsing Covid as the top concern deterring consumers from travelling abroad.
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Statistic
Viewpoints
Decentralised tech is driving LATAM’s socio-economic future
Bernardo Mendes, chief gaming officer at Druid Creative, discusses how gaming, the metaverse and Web3 will help Latin American citizens’ global pro...
Gaming
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Web3
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Latin America
News
Stat: Lockdown may have helped children’s happiness
Contrary to widespread assumptions, recent research by Oxford and Cambridge Universities suggests that some children may have benefitted from perio...
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Health & Wellness
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Covid-19
News
CES 2022: This portable device sanitises the world using just light
Last week, UVCeed introduced a mobile sanitiser that allows consumers to kill 99.9% of germs, bacteria and viruses, including Covid-19, in seconds ...
Technology
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Society
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The Campaign: Klarna shuns the lockdown look
This June, payments service Klarna confronted people’s lockdown looks – through a clever campaign inspiring fashion exploration.
Fashion
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Campaign
News
The Campaign: Buy Toronto Time
In June, we spotlighted a campaign from Toronto, Canada, that sought to protect independent businesses across the city in the wake of Covid-19.
Retail
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Covid-19
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Advertising
News
Download the Future Forecast 2022 report
Now that you know what shaped 2021, discover what’s on the horizon.
Tourism
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Travel & Hospitality
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Covid-19
News
The Trend: Post-conscious Travel
As talk about Covid-19's impact on travel quietened down, conversations about travel’s impact on the planet become a lot louder in 2021.
Tourism
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Travel & Hospitality
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Covid-19
News
The Interview: How Homage is prioritising Black hospitality
In the spring, we spoke to Damon Lawrence and Chimene Jackson of hotel disruptor Homage about the centring of the Black experience in the hospitali...
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Travel & Hospitality
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Covid-19
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The Space: Vipp Pencil Factory’s elastic dining room
Elastic hospitality came to Copenhagen in September, as design company Vipp opened a concept space that can morph in line with the demands of its l...
Tourism
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Travel & Hospitality
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Covid-19
News
The Big Idea: The rise of deceleration strategies
For some of the world’s biggest and emerging tourism destinations, this was the year that big-budget recovery strategies were retired in favour of ...
Tourism
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Travel & Hospitality
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Covid-19
News
The Campaign: Feel the Rhythm of Korea merges K-pop with tourism
South Korea used creative marketing tools to welcome international tourists back to its shores, capitalising on the country’s influence in the glob...
Tourism
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Travel & Hospitality
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Covid-19
News
Stat: Londoners under pressure to be productive post-lockdown
Research by Censuswide, commissioned by Microsoft Surface, reveals that people living in London are feeling significantly more stressed since lockd...
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Statistic
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Stat: Pandemic hospitality closures have hit mental health
Research conducted by YouGov and commissioned by the International Alliance for Responsible Drinking (IARD), has found that the closure of bars and...
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Society
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Travel & Hospitality
News
Panama invests in community-centric tourism
In a bid to recover its travel industry, the Central American country is investing in a sustainable tourism plan that it hopes will rebuild its vi...
Travel & Hospitality
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Covid-19
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Tourism
News
Scouts aid development for post-pandemic Gen Alpha
Children’s extracurricular organisation Scouts is expanding its offering to welcome 4–5-year-olds.
Youth
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Diversity And Inclusion
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Design
News
Stat: Covid-19 hinders Indian schoolchildren’s progress
With many schools forced to close during outbreaks of Covid-19, there is growing evidence that children in India are facing significant academic de...
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Stat: Preachy vaccine adverts aren’t working for Gen Z
While many brands have taken the opportunity to target Generation Z through vaccine campaigns, research by Unidays finds that adverts had very litt...
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