Avatars | LS:N Global

News

Nvidia revolutionises gaming with AI-powered teammates and NPCs

At CES 2025, Nvidia unveiled its cutting-edge Avatar Cloud Engine (ACE), introducing a new era of artificial intelligence in gaming with ‘co-playab...

Technology : Gaming : Pop-culture & Media

News

Meta AI’s Imagine Me feature transforms user photos into customisable art

Meta AI has launched Imagine Me, a new feature enabling users to create AI-generated images from their photos and prompts.

Technology : Pop-culture & Media : Society

News

Synthesia unveils new AI avatars with full-body movement

Synthesia, the pioneering start-up in AI-generated avatars, is set to release an enhanced version of its hyper-realistic avatars with full-body mov...

Technology : Pop-culture & Media : Society

News

The Sims moves the dial on representation with vitiligo skin update

The Sims 4 is setting new standards for representation in gaming. Together with Canadian activist and model Winnie Harlow, The Sims has introduced ...

Gaming : Representation : Youth

Markets

Authentic Avatars

Meet the innovators adopting an intersectional approach to make digital avatars more authentic.

Gaming : Pop-culture & Media : Technology

Markets

AI Pleasures Market

AI is stepping into intimate domains, allowing users to create and experience bespoke tech-enhanced pleasure.

Technology : Sexual Wellness : AI

News

FIFA 23 game update features first in-game hijab wearer

A recent FIFA 23 video game update includes the character model of Moroccan footballer Nouhaila Benzina wearing a hijab.

Media : Technology : Gaming

News

L’Oréal Professionnel expands its metaverse presence with new hair collection

Professional haircare brand L’Oréal Professionnel has unveiled its latest move into the metaverse with the launch of its new range, Odyssea: Creatu...

Beauty : Metaverse : Technology

Micro Trends

Audio to Watch

Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...

Music : TikTok : Social Media Platform

News

Bang & Olufsen unveils bespoke virtual avatars for music lovers

High-end consumer electronics company Bang & Olufsen has introduced an innovative way for music enthusiasts to engage with their favourite tunes.

Avatars : Technology : Design

News

Dove campaign highlights over-sexualisation of women in gaming

After a first instalment in autumn 2022, Dove, Epic Games’ Unreal Engine education team and Women in Games have unveiled the sequel to their Real V...

Gaming : Dove : Beauty

News

WePresent to explore the Black community in the metaverse

Black-owned creative agency A Vibe Called Tech has teamed up with WePresent to explore the past, present and future of the Black experience in the ...

Technology : Media & Entertainment : Design

News

Stat: Most B2B buyers would like to shop in the metaverse

B2Bs don’t want B2Cs having all the metaverse fun, according to a recent survey conducted by Wunderman Thompson Commerce & Technology.

Workplace : Media & Entertainment : Technology

News

Digital African fashion is coming to The Witcher and Minecraft

A new campaign by Orange spotlights the lack of cultural representation in gaming and introduces a new variety of avatar skins honouring under-repr...

Technology : Media & Entertainment : Fashion

News

Bao restaurant creates its own digital universe

The Bao restaurant chain, which grew from an East London market stall, now has its own digital universe.

Food : Drink : Technology

News

Beijing regulates the virtual idol industry

In China, digital influencers and virtual pop stars are becoming a vital part of youth culture and entertainment.

Technology : Media And Entertainment : Metaverse

News

The Marriott gamifies the hotel experience

Moxy Hotels, an offshoot of The Marriott group, is gamifying the hospitality experience in an effort to draw in younger consumers and make hotel st...

Travel & Hospitality : Media And Entertainment : Technology

News

The avatars in Meta can wear luxury labels

Technology giant Meta is launching the Meta Avatars Store, a digital fashion marketplace where users can customise the appearance of their avatars.

Fashion : Media & Entertainment : Luxury

News

Olaplex welcomes a virtual employee to the team

The prestige haircare brand is using an artificial intelligence (AI) employee to represent its brand – and sell products.

Beauty : Technology : Workplace

Viewpoints

Why retail requires long-term metaverse strategies

Justin Hochberg, CEO of Virtual Brand Group, explains the untapped benefits of the metaverse, from R&D to phygital marketing and avatar behaviour a...

Retail : Metaverse : Virtual

Markets

Affirmative Avatars Market

As the line blurs between people’s real-life personas and online avatars, socially conscious netizens are seeking digital fashion that reflects the...

Gaming : Avatars : Web3

News

Riot Games’ in-house label generates virtual musicians

Responding to the growing influence of virtual creators, video game developer Riot Games is making a foray into the music industry with the launch ...

Media & Entertainment : Youth : Technology

Big Ideas

Five minds changing luxury fashion perspectives

Around the world, a series of individuals are driving new directions for luxury, from the championing of African artisans to transhuman influencers.

Luxury : Retail : Technology

News

This K-pop group has virtual members

Music management company SM Entertainment has unveiled its latest K-pop band, aespa, which includes both human and digital members.

Entertainment : Music : Technology

News

Avatar models get an inclusive makeover

Three fresh faces on the digital modelling scene aim to break down diversity, individuality and inclusivity barriers.

Technology : Beauty : Avatars