Australia | LS:N Global

Big Ideas

Destination Debrief: Perth

As Western Australia’s coastal city of Perth becomes a top destination for international and domestic tourists, growth is being fuelled by a revita...

Travel : Hospitality : Australia

Behaviours

State of Retail: Australia

From the burgeoning billion-dollar activewear sector to the rise of retail media, the opportunities for growth in Australia’s retail market are pre...

Retail : Australia : Fashion

Markets

State of Luxury: Australia

Australia’s luxury market is growing, with global brands scaling up and local labels making their mark in a competitive landscape.

Australia : Sustainability : Premiumisation

News

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...

Foresight : Australia : France

News

Toyota transforms car parts into diamonds for C-HR campaign

Toyota has unveiled the C-HR Diamond Collection, a new campaign for its C-HR model, developed in collaboration with Australian jewellery designer M...

Sustainability : Mobility : Luxury

Behaviours

Women Futures: Australia

What is changing – and not changing – for women and girls in Australia? While younger generations are looking to new role models, others are still ...

Finance : Health & Wellness : Society

Behaviours

Gen Z in Australia

Amid fractious global politics, national housing shortages and looming recession, Australia’s youth are connecting via grassroots activism and new ...

Australia : Gen Z : Loneliness

News

Australia Presentations Tour 2024

In October 2024, The Future Laboratory co-founder Chris Sanderson will embark on a tour of Australia, presenting the company’s latest trend insights.

Events : The Future Laboratory : APAC

News

Speedo reclaims its spot in swimwear with new campaign

Speedo has unveiled Go Full Speedo, a global campaign to mark the brand’s relaunch during an Olympic year.

Sport : Heritage : Fashion

News

Stat: Alcohol industry’s health claims targeted at younger Australians

A study led by the George Institute for Global Health reveals that the alcohol industry is increasingly using health claims like ‘low calorie’, ‘lo...

Food & Drink : RTD : Nutrition

News

Flexibility defines Today Design’s Melbourne office

In the heart of Collingwood, Melbourne, digital agency Today Design has transformed a 900-square-metre area within a 12-storey block into a hub of ...

Design : Sustainability : Workplace

News

Adidas Rivalry turns to ballroom and breakdancing in new ad

In a strategic and timely move that transcends mere sportswear marketing, adidas Rivalry has used the realms of ballroom and breakdance battles to ...

Pop Culture & Media : Adidas : Fashion

Podcasts

Podcast: Sarah Wilson on Resilience Culture

The Future Laboratory co-founder Martin Raymond speaks to Australian author, broadcaster and entrepreneur Sarah Wilson about the importance of fost...

Podcast : Back To The F**kture : Australia

Viewpoints

The Foresight Manifesto

It’s becoming essential to embed strategic foresight as a core discipline of credible and successful government, says The Future Laboratory co-foun...

Foresight : Society : Australia

News

Stat: 36–55-year-olds in Australia most likely to buy alcohol online

Released in July 2023, the Online Alcohol Sales and Delivery in Australia report suggests the critical targets for online alcohol purchases are not...

Drink : Australia : Alcohol

News

The Future Laboratory and JCDecaux launch Gen Z: The IRL Opportunity

The world’s largest outdoor advertising company, JCDecaux, has collaborated with The Future Laboratory to explore and understand the values and nee...

Youth : Society : Retail

News

Australia trademarks its home-grown fashion

Making its mark on the global fashion stage, Australia is introducing The Australian Fashion alongside a campaign to identify its national fashion ...

Fashion : Society : Apparel

News

Anytime Fitness is championing gym inclusivity

Responding to the lack of inclusivity in the fitness sector, gym chain Anytime Fitness is challenging typical assumptions about who goes to the gym.

Health & Wellness : Fitness : Media & Entertainment

News

A climate-adaptive art institution arrives in Australia

After years of redevelopment, the Bundanon Museum is reopening as an art and hospitality destination with a range of amenities that preserve nature...

Architecture : Travel : Australia

News

These meta-tennis balls track real-time play

Universal token Metakey is working with the Australian Open tennis championship to offer a collection of generative non-fungible token (NFT) tenni...

Media : Tech : Tennis

News

PlayStation takes dishes from play to plate

Tapping into demands for phygital gaming experiences, the gaming brand is working with Australian restaurants and delivery platform Deliveroo to br...

Food & Drink : Media & Entertainment : Technology

Markets

Local Food Market: Australia

Amid pandemic-hit imports, a renewed sense of community and concerns about sustainability are driving positive new directions for Australia’s food ...

Australia : Drink : Food

News

Qantas’ Mystery Flights boost domestic tourism

Airline Qantas has unveiled plans for a flight concept that takes consumers on surprise domestic travel experiences in a bid to enhance local trave...

Travel : Australia : Tourism

News

Stat: Young Australians are rethinking their career goals

Young Australians are reconsidering their beliefs as a result of the pandemic, with 68% of participants aged 16–35 saying that the pandemic has mad...

Youth : Society : Australia

News

Stat: Australians want better elderly care funding

Research into Australia’s elderly care system has revealed that the majority of Australians (87%) believe the government should provide higher fund...

Society : Health & Wellness : Australia