Athleisure | LS:N Global

News

Rapha and Cycle Sisters launch modest fashion performance wear

British cycling brand Rapha has partnered with London’s Cycle Sisters to introduce a new collection of cycling-specific performance wear for Muslim...

News

Nike and Hyperice launch high-tech shoes for athlete recovery

Nike has teamed up with health tech company Hyperice to introduce innovative wearables designed to aid athletes’ recovery

Technology : Sports & Leisure : Fashion

Big Ideas

Brand Innovation Debrief:  Alo Yoga

Alo Yoga has grown from its Los Angeles home into a globally renowned and coveted brand, using aspirational luxury, the rise of sporty lifestyles a...

Fashion : Sports & Leisure : Retail

News

Champion introduces athleisure line made with biodegradable fabric

Could the future of fast fashion be biodegradable? Sportswear brand Champion believes so. The firm has developed a breakthrough synthetic material ...

Fashion : Textile : Sustainability

News

LG unveils its self-cleaning sneaker storage unit

With sneakerhead culture rising among Gen Z and Millennial consumers, consumer electronics company LG has released a storage solution to help dedic...

Technology : Design : Cleaning

Micro Trends

Bio-based Activewear

Performance apparel and exercise accessories are going plant-based as the need for sustainable, non-toxic alternatives to synthetic materials becom...

Athleisure : Sustainability : Material Innovation

Micro Trends

Sportive Affluents

With active pursuits growing among luxurians, traditional sports are surging in popularity as brands refresh and revive sportswear for younger audi...

Luxury : Sport & Leisure : Wellness

News

Lululemon’s trade-in scheme for Like New athleisure

Athleisure brand Lululemon has created a re-commerce programme allowing customers to trade in and resell its products to boost circularity.

Retail : Re-sell : Pre-owned

News

Nike (M) is its first range of maternity activewear

The sports brand is introducing its first maternity line which caters for active women during and after pregnancy.

Fashion : Retail : Maternity

News

New Balance uses tech to celebrate style

As featured at this year’s New York Fashion Week, sports apparel brand New Balance has launched an installation that uses artificial intelligence t...

Retail : Fashion : Technology

News

Stat: Athleisure continues to dominate apparel sales

A recent report by market research group NPD suggests that the appeal of athleisure is unwavering, with sales continuing to dominate in the US.

Retail : Athleisure : Apparel

News

This platform champions athleticism for girls

London – Girls Do Succeed celebrates everyday athletes by providing an online community for sporty girls.

Fashion : Sport : Wellness

Design Directions

Do You Believe In More?

Musician, artist and dancer FKA Twigs took creative control of Nike’s latest campaign, which challenges preconceptions about sport and art.

FKA Twigs : Athleisure : Nike Women

Micro Trends

Active Recovery

Brands are encouraging consumers to reset, restore and rejuvenate.

Active Recovery : Precovery : Snapbac

Big Ideas

Gold standard

New York – Performance and lifestyle brand Rhone has launched GoldFusion, a gold-infused high-performance fabric nanotechnology.

Rhone : GoldFusion : Nanotechnology

Markets

Luxury Futures 2016: Part 2

In part 2 of our Luxury Futures Market, we examine why brands need to respond quickly to invest in the best creative talent in digital technolo...

Luxury Futures 2016 : Luxury On Demand : Anti-authenticity Luxury

Big Ideas

Fashion futures

London – A new report examines the future of the global fashion industry, with a focus on the trends that will continue to dominate in 2017.

Business Of Fashion : McKinsey & Company : The State Of Fashion 2017

News

Power dressing

US – Nike has unveiled its self-lacing HyperAdapt 1.0 trainer, which brings together digital, electrical and mechanical engineering research.

Nike : The Optimised Self : Hyperadapt 1.0

Communities

Anti-luxurians

Purist athletics gear, technology-driven fashion and brand subversion are the new cornerstones that represent a multifaceted future luxury consum...

Anti-luxurians : Fashion : Anti-authenticity

News

Ich love athleisure

Global – The new Palace and adidas collaboration celebrates the trend for athleisure with a tongue-in-cheek video.

Athleisure : Palace X Adidas : Adidas

Big Ideas

High performance

Global – The global downturn in sales of fashion goods is not affecting the growth of the athleisure category.

Athleisure : Global Fashion & Style : Womenswear

Big Ideas

Back to school

US – The end-of-summer sales boost that comes with back-to-school purchases is already under way, so what can we expect from this season?

Generation D : Athleisure : Back-to-School

Markets

Total Beauty: Part 1

Beauty is breaking free from the confines of cosmetics and skincare, and taking its place in the modern wellness pantheon, incorporating aspects of...

Sport : Welness : Athleisure

News

Stretched out

Shanghai – Diesel has enlisted the help of a contortionist and some clever web design to promote its new range of flexible jeans.

Diesel : Responsive Lookbook : Gen Viz

Big Ideas

Comfy cups

Global – The sports bra market is booming as more women opt for comfort and function over style.

Underwear : Athleisure : Millennials